Environmental group Greenpeace’s newest salvo is pitting art work in opposition to Bitcoin (BTC) to focus on its local weather influence. As a substitute, the artwork piece has been broadly admired by bitcoiners, who wish to undertake it as their mascot.
On March 23, the local weather activism group partnered with artwork activist Benjamin Von Wong for the “Change the Code, Not the Local weather” marketing campaign to transform Bitcoin’s consensus mechanism to a proof-of-stake (PoS) mannequin.
Greenpeace launched its art work, dubbed “Satoshi’s Cranium” – an 11-foot (3.3 m) tall cranium that includes the Bitcoin brand and pink laser eyes – a preferred meme adopted by Bitcoin supporters.
Some local weather activists assume so #Bitcoin There’s solely faux web cash that they’ll safely ignore.
the reality? Bitcoin causes harmful quantities of real-world air pollution from its horrible use of fossil fuels, all due to its outdated code.
The answer? #ChangeTheCode pic.twitter.com/7wa7BMCzV5
— Greenpeace USA (@greenpeaceusa) March 23, 2023
“Smoking stacks” sit above the cranium, constructed from recycled digital waste, representing “fossil gasoline and coal air pollution” brought on by the “thousands and thousands of computer systems” used to mine Bitcoin and validate community transactions.
Greenpeace’s advertising and marketing efforts took an surprising flip when bitcoin supporters praised the artwork piece, with some already adopting it as a quasi-mascot.
New: #Bitcoin It’s inflicting large air pollution and has turn into a serious impediment in our struggle to section out fossil fuels. So we teamed up @thevonwong To create this big with laser eyes to assist us create consciousness and alter.
Watch and share: pic.twitter.com/Av0IORyV5b
— Greenpeace USA (@greenpeaceusa) March 23, 2023
Will Foxley, director of media technique at crypto miner Compass Mining, known as the artwork piece “badass” and altered his Twitter profile image to a picture of Satoshi’s cranium.
Truthfully so badass pic.twitter.com/z68XVws6by
— Will Foxley (@wsfoxley) March 24, 2023
Coin Matrix co-founder Nick Carter Tweeted mentioned on March 24 that the artwork is “probably the most metallic Bitcoin art work thus far.”
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In the meantime, others took aside the picture Greenpeace selected, with one Twitter person saying the smokestacks on high of the cranium resembled nuclear cooling towers emitting steam.
Are they demonizing nuclear energy now? They’re nuclear cooling towers that emit water vapor. pic.twitter.com/pJdhFgoeOC
— Magical Web Moneyist (@notgrubles) March 23, 2023
Greenpeace’s marketing campaign was launched a few 12 months in the past alongside different local weather teams and Ripple co-founder Chris Larson.
It goals to place strain on bitcoin builders, miners and the federal government, claiming that 30 “key” entities can transfer bitcoin from proof of labor if they comply with the change.
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