Key Takeaways
- Coinbase’s change to a Pudgy Penguins NFT for its X profile image despatched PENGU token hovering as much as 13%.
- The change led to noticeable volatility within the PENGU token market.
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PENGU token jumped as a lot as 13% after Coinbase up to date its official X profile image to a Pudgy Penguins NFT, based on Binance information.
Coinbase’s new profile photograph comes on the heels of Alex, previously with Binance, taking up the function of Head of Crypto Twitter Communications to boost the agency’s public messaging and neighborhood ties.
Alex took over our account for an hour. Now we’re taking him over perpetually.
Welcome to Coinbase, @AlexOnchain.
(Legally we’re required to level out that Alex has not technically joined perpetually and has a really regular employment contract with the corporate.) https://t.co/DmkNn2wwfd
— Coinbase 🛡️ (@coinbase) July 11, 2025
“Regular job bulletins are boring. I needed to do one thing completely different, and a twitter takeover felt proper,” Alex mentioned in a Friday assertion.
“The brand new focus is making comms extra social native – direct, clear and interesting. That’s the trail to constructing an even bigger appreciation for the whole lot they’ve contributed to this area (which is loads), and to assist reconnect with ct. They’re already engaged on it, and I’ve joined to be part of that change,” he added.
On the time of writing, PENGU modified fingers at round $0.023, up over 20% within the final 24 hours. The token has regained upward momentum since Wednesday, as Bitcoin’s rally has lifted the general crypto market.
As well as, constructive regulatory developments, with the SEC having just lately acknowledged Canary Capital’s spot PENGU ETF utility, additionally helped enhance its momentum.
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